Kylee Peña

Kylee Peña, Product Marketing Manager at Adobe, is on a mission to seamlessly integrate AI into creative tools like Premiere and Photoshop. She highlights the importance of clear communication and real demos to manage expectations around AI features. The discussion dives into how emotional storytelling can resonate with audiences, making AI less intimidating. Kylee also emphasizes the need for transparency and user feedback during product development and reveals how building trust is essential for marketers navigating AI in the creative space.