Kwadwo Sampany-Kessie

Kwadwo Sampany-Kessie, host of The Art of Online Business and a Meta ads manager, shares powerful insights on Facebook and Instagram advertising. He emphasizes the importance of building a cohesive sales funnel to maximize lead conversion and profitability. Discover the simplest framework for compelling ad copy and how to effectively lower your cost per lead. Kwadwo also discusses the significance of empathetic selling through email and the impact of addressing specific client frustrations to refine your advertising strategies.