Kristen Barry Massoris
Graphic designer and founder of Miss Design Barry, an e-commerce shop specializing in custom wedding and event illustrations that scaled to seven-figure revenue and expanded off Etsy into a direct website and consulting.
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Jan 29, 2026 • 6min
Ep. 3316 - TBT: Designer Scales Personalized Wedding Products to $1M+
Kristen Barry Massoris, a graphic designer who built Miss Design Barry into a seven-figure custom wedding-illustration brand. She shares how she launched on Etsy, raised prices and moved to a direct site, and used niching and coaching to reach high-value clients. She also discusses scaling beyond Etsy, building new product lines, and partnering with charity.
