Konstantin Habernoll

Join Konstantin Habernoll, an Associate Partner at McKinsey, as he explores the evolving landscape of German food trends. He discusses the rise of urban concepts like matcha bars and poke bowls, questioning their scalability. The conversation dives into the changing restaurant world, highlighting the decline of fast-food venues in favor of Asian cuisine. Discover the generational shift in health priorities and the increasing prevalence of plant-based diets, driven mainly by health motivations. Unlock insights on the pivotal role of private labels in the plant-based market.