Kobi Omenaka

Kobi Omenaka, a digital marketing pro with a rich history at Amazon and various startups, teams up with Jack Chambers-Ward to dive into the world of free keyword research tools. They discuss leveraging customer conversations and news trends for SEO insights. Kobi stresses the importance of understanding search intent and engaging with niche communities. Gain actionable strategies for effective keyword research without spending a dime while also exploring how branding and language impact consumer connections.