Kirsten Tyrrell

In this engaging conversation, Kirsten Tyrrell—an entrepreneur and expert in quiz funnel marketing—shares her journey in leveraging interactive quizzes to enhance business growth. She breaks down why quizzes outperform traditional email collection methods by over 20X, and provides tips for creating viral quizzes on social media platforms. Kirsten discusses the balance of entrepreneurship and motherhood while emphasizing the importance of understanding customer needs through effective quiz design. Her insights reveal how quizzes can transform marketing strategies and boost engagement.