Kiran Shah
Founder of Go Zero
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Jun 28, 2024 • 1h 10min
CRORES of Profit for a HEALTHY Ice Cream Brand?: Decoding Go Zero's Growth Story
Kiran Shah, Founder of Go Zero, discusses the success of the ice-cream business, highlighting its rapid growth during the summer on quick-commerce channels. They explore strategic positioning, consumer habits, and brand loyalty in the quick commerce landscape, emphasizing the importance of innovative product strategies and maintaining product quality for market success.
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