Kim Rittberg

Kim Rittberg, an award-winning creative executive with a rich background at Netflix and Us Weekly, shares her insights on video strategies for real estate agents. She highlights common mistakes agents make with video and emphasizes the importance of authenticity over polish. Kim introduces her 'four E's' framework—Engage, Expertise, Emote, and Entertain—to convert viewers into clients. She discusses practical tactics for content creation and encourages agents to leverage their personality to build trust and drive sales through strategic video use.