Kevin Urrutia, a digital marketing expert, discusses the importance of marketing in projects, the difference between digital and traditional marketing, the impact of COVID-19 on the industry, the advantages of remote work, the challenges of working on projects simultaneously, early experiences in programming, the misconception of marketing, the importance of personalization, building software versus using existing tools, starting a business on a small budget, marketing tools like Photoshop and A Hrefs, and the process of publishing a book on Amazon.
