

Digital Marketing with Kevin Urrutia
Mar 31, 2021
Kevin Urrutia, a digital marketing expert, discusses the importance of marketing in projects, the difference between digital and traditional marketing, the impact of COVID-19 on the industry, the advantages of remote work, the challenges of working on projects simultaneously, early experiences in programming, the misconception of marketing, the importance of personalization, building software versus using existing tools, starting a business on a small budget, marketing tools like Photoshop and A Hrefs, and the process of publishing a book on Amazon.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10
Introduction
00:00 • 2min
Benefits of Remote Work and Critique of Traditional Office Settings
02:16 • 3min
Working on projects, ebbs and flows, and fluctuating motivation
05:29 • 2min
Early Experiences and Influences in Programming
07:16 • 7min
The Misconception of Marketing and the Importance of Personalization
14:43 • 11min
The Importance of Marketing and Knowing Your Audience
25:56 • 16min
Building Software vs Using Existing Tools
41:35 • 16min
Starting a Business on a Small Budget
57:35 • 11min
Marketing Tools and A Hrefs
01:08:12 • 11min
Publishing a Book on Amazon and Print-on-Demand Services
01:19:17 • 4min