

Kevin Brassler
Executive Editor at Checkbook.org who led the checkbook investigation into retailers' pricing practices and explains the study methods and findings on the episode.
Best podcasts with Kevin Brassler
Ranked by the Snipd community

Nov 20, 2025 • 22min
97 - Checkbook Investigation: Sale Prices Are Usually Fake Discounts
Kevin Brassler, Executive Editor at Checkbook.org, dives into deceptive retail pricing practices. He reveals the startling findings from a six-month study tracking prices at 25 major retailers, uncovering that most advertised discounts are fabrications. Brassler highlights notorious offenders and shares gems like Apple and Costco that offer genuine savings. He also discusses the legal gray areas around fake sales, noting the lack of enforcement against such misleading tactics. Tune in for an eye-opening look at shopping realities!

Jan 9, 2025 • 27min
77 - Amazon Floods Search Results with Ads
Kevin Brassler, Checkbook's executive editor and researcher, dives into the world of Amazon's advertising practices. He reveals that many products shown to shoppers are actually paid promotions, confusing the shopping experience. The discussion raises questions about trusting Amazon's 'Overall Pick' feature amid rampant ads that obscure genuine recommendations. Brassler also explores the implications of this advertising landscape for consumers and highlights personal strategies to navigate the clutter of ads while shopping.


