Keaton Garnet, an expert in digital marketing, dives deep into the evolving landscape of online privacy. He discusses Apple's recent shifts towards user privacy and the global legislative push for data protection. The conversation covers the history of analytics, the cookie dilemma, and the decline of mobile app success stories. Keaton explores challenges posed by privacy laws on digital marketing strategies, the shift towards contextual targeting, and innovative solutions to ensure advertising relevancy. A thought-provoking look at a industry's future in a privacy-conscious world!
