Kayla Prunier, VP of Enterprise Sales at ZoomInfo, and Scott Leese, CEO of Scott Leese Consulting, share their expertise on the future of outbound sales. They discuss the decline of traditional methods like cold calling and the need for innovative strategies, emphasizing personalized outreach and the power of AI. The duo examines how automation is reshaping sales roles and the importance of tailored communication. They also highlight the significance of personal branding and adapting sales strategies to diverse markets for success in 2025.
