Kalen Thornton

CMO of Gatorade, bringing his experience from Nike and Jordan brand to the iconic sports drink company.

Best podcasts with Kalen Thornton

Ranked by the Snipd community

Dec 28, 2022 • 28min

Vayner X Presents: Marketing For The Now - TikTok Edition | GVAE Top Podcasts of 2022

Kalen Thornton, CMO of Gatorade and former marketing leader at Nike, discusses the evolving landscape of TikTok marketing. He highlights effective strategies for brands, emphasizing the importance of genuine content. The conversation explores TikTok's role in popular trends like Squishmallows, showcasing how organic engagement can drive community connections. Thornton also shares insights on navigating career pivots in marketing and the impact of emerging technologies on brand strategies.

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