Kajool Phadnis

Kajool Phadnis, a full-time consultant at Deloitte and YouTube content creator, shares her journey of growing a channel during the pandemic while managing a demanding career. She discusses the reality of creator burnout and emphasizes sustainable growth through effective SEO and engaging content strategies. Kajool highlights the importance of building a loyal audience rather than chasing virality. She reveals her aspirations to launch her own strategy consulting firm, *Growth Craft*, as she balances her side hustle and professional life.