Kajool Phadnis, a full-time consultant at Deloitte and YouTube content creator, shares her journey of growing a channel during the pandemic while managing a demanding career. She discusses the reality of creator burnout and emphasizes sustainable growth through effective SEO and engaging content strategies. Kajool highlights the importance of building a loyal audience rather than chasing virality. She reveals her aspirations to launch her own strategy consulting firm, *Growth Craft*, as she balances her side hustle and professional life.
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question_answer ANECDOTE
Community Meetup Surprise
Kajool recalls a meet-up where 100 people showed up, far exceeding expectations.
This event highlighted the strong community she built through YouTube.
question_answer ANECDOTE
Recognized With Just 5,000 Subscribers
Kajool was recognized on a date when a stranger drove up and told her he watched her YouTube videos.
She also gets recognized often, showing audience impact even with a small channel.
question_answer ANECDOTE
Burnout Forced a Break
Burnout hit Kajool after juggling a tough work project and YouTube content creation with zero downtime.
She lost motivation, stopped making content, and could not even consume social content for months.
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"Are you trying to grow your YouTube channel *while working full-time*? In this episode of *The Millennial Entrepreneur*, we sit down with **Kajool**, a full-time consultant at Deloitte and YouTube content creator, to discuss how she launched her channel during the pandemic—and the *real* challenges of balancing a demanding career with online growth.Kajool opens up about hitting burnout, maintaining authenticity, and how she used **SEO and smart content strategy** to build a sustainable YouTube presence. If you’re a creator, entrepreneur, or side-hustler trying to grow your personal brand *without burning out*, this episode is packed with honest insights and actionable tips.🔹 *Who is this video for?* ✅ Creators working 9–5s who want to grow online ✅ Professionals juggling personal branding with career growth ✅ Entrepreneurs looking to build a content-led consulting business *What you’ll learn:* 📌 How Kajool grew her YouTube channel from scratch during COVID 📌 The reality of creator burnout—and how to manage it 📌 The *best YouTube SEO strategies* for sustainable growth 📌 How to balance valuable content with engaging hooks 📌 Why building a loyal audience matters more than going viral 📌 Kajool’s next move: launching her own firm, *Growth Craft* 👉 *Watch to the end* to hear Kajool’s plans for turning her creator journey into a full-blown business.00:00 Introduction and Early YouTube Journey01:45 Starting YouTube During COVID02:51 Choosing YouTube as a Medium04:27 First Video and Consulting Niche07:40 Impact and Community Building15:15 Burnout and Taking a Break20:24 Reflections and Future Plans22:25 Career Crossroads: Consulting vs. YouTube23:30 The Reality of YouTube as a Career25:48 The Challenge of Consistency in Content Creation27:12 Strategies for Growing a YouTube Channel32:59 Balancing Quality and Clickbait34:40 Future Plans and Personal Branding41:16 Encouragement for Aspiring YouTubers43:13 Final Thoughts and Farewell#YouTubeGrowth #SideHustleTips #PersonalBranding #CreatorEconomy #TheMillennialEntrepreneur---🎙 *Listen on Spotify:* https://open.spotify.com/show/3xqPCXG5oB3mH7rOrdWCXR?si=aa711d1d540b4bf1📸 Instagram: @TheMillennialEntrepreneurPod 📥 Blog: https://sinablog.medium.com/ 💼 My Business (Wing): https://www.wingcard.io/ 🎧 Equipment I Use: https://amzn.to/31Os4fV, https://amzn.to/3kul2Fm"
The Millennial Entrepreneur 