Justin Chen
Founder of PickFu, a consumer insights platform that helps e-commerce businesses optimize their product decisions through split testing and feedback.
Best podcasts with Justin Chen
Ranked by the Snipd community
Sep 28, 2023 • 46min
#362 - Bridging the Gap: AI’s Impact on Market Research with Justin Chen
In this podcast, Justin Chen, co-founder of PickFu, discusses the power of AI integration in predicting product success. They explore the origins and growth of PickFu, the expansion of testing options and gathering preferences, and the importance of asking effective questions in market research. They also highlight how advanced technology is accelerating consumer research and the potential of using AI to test videos. Overall, they emphasize the significance of testing and getting feedback to avoid costly mistakes and increase sales.
Aug 12, 2025 • 38min
#691 - $20K More Sales with One Image Change
Justin Chen, the founder of PickFu, shares how e-commerce sellers can boost their revenue through strategic image optimization. He explains the concept of split testing and highlights a case where a simple image change potentially increased sales by $20,000. With engaging anecdotes, he delves into the importance of consumer insights in refining product presentation. Listeners learn about testing strategies for main images, the art of competitor comparison, and the transformative impact of effective visuals in a crowded marketplace.
