Junie Felix

Behavior design practitioner and member of the Stanford Behavior Design Lab teaching team who focuses on tiny habits and systems to support sustainable wellbeing and behavior change, here to advise fundraisers on donor engagement and retention.

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Aug 22, 2023 • 53min

143: Unlocking Donor Engagement: Designing Tiny Habits that Increase Fundraising Success with Juni Felix

Junie Felix, a behavior design practitioner from the Stanford Behavior Design Lab, shares her insights on enhancing donor engagement. She discusses the importance of emotional well-being in fundraising and offers strategies to prevent motivation dips. Junie advocates for breaking tasks into tiny, manageable steps to foster donor retention and emphasizes building genuine connections through relational prompts. With her unique blend of science and creativity, she guides fundraisers in creating effective systems for sustained engagement.

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