Julia Waldo

Julia Waldow, a reporter at Modern Retail, co-hosts with insights from Sarah O’Leary, CEO of Willow Innovations, and Jen Saxton, founder of TotSquad. They discuss the shifting landscape of U.S. trade deals and the backlash against American Eagle’s controversial ad featuring Sydney Sweeney. O’Leary and Saxton dive into the burgeoning postpartum care market, spotlighting innovative products like wireless breast pumps and platforms supporting new parents. Their conversation emphasizes the importance of empathetic branding and the need for better resources for moms.

Julia Waldow, a reporter at Modern Retail, discusses the revolutionary moves in retail. She highlights Ikea's pilot partnership with Best Buy, aimed at enhancing customer acquisition. The conversation also dives into Claire's second Chapter 11 filing and the pressures legacy brands face today. A key focus is on how AI tools like ChatGPT are transforming the shopping experience, potentially allowing for immediate product checkouts, and shifting the traditional consumer journey in exciting ways. Brands must adapt quickly to stay relevant.

Julia Waldow, a reporter at Modern Retail, dives into the burgeoning world of private labels, revealing how these store brands are transforming consumer shopping habits. Despite a slump in retail sales, nearly 70% of shoppers are attracted to private labels for better value. Waldow discusses Kraft Heinz’s initiative to eliminate artificial dyes by 2027, showcasing a broader shift towards cleaner products. The conversation also highlights how retailers are leveraging these brands to enhance profitability and attract trend-focused consumers.