Josh Schmerling

Personal injury and workers' compensation attorney, partner at Zerkin & Schmerling Law in Baltimore, and co-founder of LawPro.ai, an AI startup that processes medical records and generates case chronologies, summaries, and demand letters.

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Jun 26, 2025 • 30min

335. 10K Clients in 10 Years: How to Align Legal Marketing, Tech, and Vision w/ Josh Schmerling

In this engaging discussion, Josh Schmerling, a personal injury attorney and co-founder of LawPro.ai, shares his journey to help 10,000 injured clients in Maryland. He reveals how he transformed the bottleneck of medical records into a tech solution, freeing his team for higher-value work. Josh talks about strategic marketing, the advantages of AI in law, and adapting to industry competition. He emphasizes the importance of aligning technology with vision to drive growth and improve client outcomes.

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