Jordi Vermeer

Jordi Vermeer, VP of Revenue, North America at ChannelEngine, specializes in marketplace strategy. He reveals that 47% of shoppers start their journey in marketplaces, highlighting their growing dominance. The conversation dives into the complexities of third-party selling and the operational strategies companies can adopt for success. Jordi emphasizes the importance of collaboration within organizations to enhance profitability and navigate challenges like tariffs and shipping changes. Effective leadership plays a crucial role in optimizing marketplace presence.