Former Nike executive Jordan Rogers discusses Tiger Woods' new clothing brand, Caitlin Clark's $28 million shoe deal, and Anthony Edwards' signature shoe rollout. They explore athlete branding, equity deals, storytelling in sports business, and Nike's marketing strategies for Odell Beckham Jr.

Jordan Rogers shares his journey from addiction to success at Nike, emphasizing resilience, authenticity, and personal branding. The podcast explores the power of vulnerability, the intersection of personal hardships with professional triumphs, and the importance of embracing opportunities for personal growth and collaboration.