Jonathan Mack

Senior Manager of Strategic and Enterprise Sales Development at ZoomInfo. Experienced sales leader.

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Aug 5, 2025 • 1h 2min

[Playbook] Cold Email: Analyzing 85M+ cold emails to find what’s working in 2025

Join Armand Farrokh, an experienced sales leader and author, and Jonathan Mack from ZoomInfo, as they dissect insights from analyzing over 85 million cold emails. Discover the crucial elements that make cold emails successful, like personalization and effective subject lines. They also delve into how AI tools can enhance outreach and streamline processes. With practical examples and innovative strategies, learn how evolving techniques in cold emailing can improve engagement and boost your meeting bookings.

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