Jonah Goodhart
Co-founder and CEO of Mobian and co-founder of Moat, serial media entrepreneur and investor focused on measurement, contextual intelligence and AI-powered media transparency.
Best podcasts with Jonah Goodhart
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Dec 1, 2025 • 1h 8min
Jonah Goodhart (Mobian) - Media Tech Talk #007
Jonah Goodhart, Co-founder and CEO of Mobian and former Moat co-founder, dives into the future of media measurement. He shares insights on the evolution of viewability and the role of contextual intelligence, emphasizing how AI reveals what humans often overlook. Jonah discusses Mobian's transparent approach to measurement versus traditional methods, the significance of sentiment signals, and the importance of relationships in business. He also explores the changing landscape of content monetization in an AI-driven world.
Oct 17, 2025 • 1h 5min
Mimetic Desire (ft. Jonah Goodhart, CEO of Mobian)
Jonah Goodhart, Founder and CEO of Mobian, an innovative ad tech company, dives deep into the evolving landscape of advertising. He shares why he loves the industry, emphasizing its storytelling power despite AI’s rise. The discussion touches on AI's conflict with human creativity, the significance of understanding context in advertising, and the struggles publishers face with misclassification issues. Jonah highlights Mobian's unique approach to enhancing advertiser performance while advocating for open APIs to foster collaboration in ad tech.
