Jon Steinlauf
Chief US Advertising Sales Officer at Warner Bros Discovery
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Feb 6, 2024 • 34min
How Sports Fans Are Keeping Linear TV Alive with Jon Steinlauf, Chief US Advertising Sales Officer at Warner Bros Discovery
Jon Steinlauf, Chief US Advertising Sales Officer at Warner Bros Discovery, joins the podcast to discuss the impact of streaming services on TV advertising. They cover topics such as the significance of sports in maintaining linear TV, programmatic TV ad buying, Warner Bros. Discovery's portfolio, and the power of networking and relationships in sales.
