Jon Clay, a physiotherapist and owner of SOS Physiotherapy with multiple locations, dives deep into the art of marketing through workshops and webinars. He reveals how selecting the right topics can significantly boost patient engagement. Jon shares his secrets on effective follow-up to turn interested attendees into loyal clients. He also discusses his bold move to invest in Google Ads and emphasizes the importance of teamwork in successful marketing strategies. Tune in for inspiring insights on fostering community connections and enhancing patient retention!