John Mark Vanderpool

Lauren and John Mark Vanderpool co-lead Social Impact Solutions, helping nonprofits relay their impact effectively. They discuss defining and measuring impact, emphasizing the use of logic models and theory of change. Tips for engaging donors include thanking them and showcasing real outcomes. They dive into the challenge of managing beneficiary stories, recommending tech to analyze sentiments without losing essence. The Vanderpools also highlight the importance of transparent communication for younger nonprofits and embedding data collection into program practices.