In this episode of The Responsive Lab, hosts Carly Berna and Scott Holthaus sit down with Lauren and John Mark Vanderpool from Social Impact Solutions to answer some pressing questions we didn’t have time to cover during a recent webinar.

Lauren and John Mark break down what impact really means, how to measure it, and how clear impact data can deepen donor trust and grow giving. You’ll also hear practical advice for using logic models, building realistic internal systems, handling confidentiality, and making sense of hundreds of stories without overwhelming your team.

If you’ve ever felt unsure how to measure the real change your nonprofit creates or how to share that story with donors, this conversation will give you practical next steps you can use right away.

Links from the episode:

Learn more about Social Impact Solutions: https://www.socialimpactsolutions.com/
Connect with Lauren on LinkedIn: https://www.linkedin.com/in/lauren-vanderpool-socialimpactsolutions/
Connect with John Mark on LinkedIn: https://www.linkedin.com/in/john-mark-vanderpool-521485184/

Learn more about Virtuous at virtuous.org/learnmore and download your free Nonprofit CRM Checklist at virtuous.org/crmchecklist

EP 66: Measuring What Matters: Turning Impact into Action for Growing Nonprofits with John Mark & Lauren Vanderpool