John Bowman

President of F.F. Hitchcock, a multi-generational home service business based in Connecticut. He transformed the company through branding, leadership, and a service-first mindset.

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May 6, 2025 • 57min

From Wagon Wheels to $20M+ – The Incredible Story of F.F. Hitchcock

John Bowman, President of F.F. Hitchcock, has transformed a 150-year-old family business into a $20M+ home services powerhouse. He discusses innovative branding strategies, emphasizing humor and authenticity to attract customers. The conversation dives into a leadership transition in a multi-generational setup and the impact of technology on service delivery. Creative marketing tactics like prank calls and upside-down booths showcase how fun can foster a strong brand identity. Learn how nurturing company culture fuels growth and adaption in challenging markets.

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