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Joël Le Bon
A professor of marketing and sales at Johns Hopkins University Carey Business School.
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Sep 16, 2024
• 7min
How to Be Lucky in Business and Life: 4 Science-Backed Principles - Nir And Far
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Joël Le Bon, a marketing and sales professor at Johns Hopkins University, shares fascinating insights into the role of luck in business success. He reveals that luck isn't just random chance; it can be intentionally cultivated and managed. Through scientific research, he discusses how a positive mindset can create more opportunities and enhance sales performance. This conversation challenges traditional views on luck, suggesting it can be a strategic advantage in both business and life.
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