Joanne Molinaro

Joanne Molinaro, a James Beard Award-winning cookbook author and creator of The Korean Vegan, shares her inspiring journey from corporate law to food storytelling. She discusses healing generational trauma through her culinary creations and the tension between Korean tradition and her American identity. Joanne reflects on her viral TikTok success, the impact of food on connection, and the complexities of veganism in today's wellness landscape. With vulnerability and insight, she encourages others to embrace their true selves through creativity and compassion.

Joanne Molinaro, a food blogger and author of the Korean Vegan Cookbook, teams up with Doris Cooper, the Editor-in-chief at Simon Element. They tackle the enduring appeal of cookbooks in a digital age flooded with free recipes. Molinaro shares her journey from passion to publication, while Cooper reveals what publishers seek in successful cookbooks. The duo explores the nostalgic and cultural significance of cherished cookbooks, emphasizing their emotional connections and stories that transcend mere recipes.

Bettina Makalintal, a food journalist known for her work with Bon Appétit, and Joanne Lee Molinaro, The Korean Vegan and former attorney, dive into the chaotic world of food TikTok. They discuss the platform’s role in shaping food trends and what makes videos go viral. Bettina shares insights on early content success, while Joanne emphasizes using personal stories and strong hooks for engagement. They also explore the emotional ups and downs of viral fame, offering practical tips for aspiring creators navigating TikTok's unpredictable landscape.

Joanne Molinaro, a master of storytelling for social change, discusses using food and cooking as a way to bridge divides and promote empathy. She shares her journey as a Korean vegan, navigating family dynamics, and advocating for veganism. The transformative power of reading and female empowerment are also explored. Tune in for thought-provoking insights and engaging conversation.

Joanne Molinaro, known as The Korean Vegan, is a cookbook author, food blogger, and former corporate lawyer who brings a unique blend of culinary art and powerful storytelling. In this engaging conversation, she shares her journey into veganism, navigating cultural identity and family ties within a meat-centric tradition. Joanne discusses the emotional depth of 60-second storytelling on social media, the significance of resilience shaped by her North Korean roots, and the transformative impact of compassion and personal narratives in fostering community engagement.