
Joanna Lepore
Global foresight strategist with 15 years of experience building transformation growth plans inside of big brands. Host of the Looking Outside podcast, exploring fresh takes on familiar topics.
Best podcasts with Joanna Lepore
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13 snips
Jul 3, 2025 • 60min
511. Staying Human in the Age of AI: Insights from SXSW 2025
In a lively discussion from SXSW 2025, Usama Fayyad, Joanna Lepore, and Ben Guttmann tackle the pressing challenges of AI in marketing. Fayyad emphasizes the essential blend of human creativity with AI tools, while Lepore warns against over-reliance on technology. Guttmann addresses ethical AI practices and biases that brands must navigate. The trio explores how to maintain genuine connections with consumers while leveraging AI innovations, underscoring that a human touch is vital in this rapidly evolving landscape.

May 17, 2023 • 40min
75. How to See the Future
Joanna Lepore, Global Foresight Director at McDonald's and host of Looking Outside, shares insights into using foresight for strategic planning, the difference between insight and foresight, and how historical and emerging data can be utilized together. She emphasizes the significance of foresight in marketing and highlights collaboration with data science teams on generative AI. Additionally, she explores the overlap between foresight and other teams like risk management and corporate strategy.