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Joanna Geraghty
Chief executive officer of JetBlue, leading the airline's JetForward strategy focused on premium products, operational reliability, and returning the airline to profitability.
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Dec 16, 2025
• 9min
JetBlue CEO Joanna Geraghty Talks Sales, 2026 outlook and holidays
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Joanna Geraghty, CEO of JetBlue, shares insights on the airline's JetForward strategy, focusing on premium offerings and a new lounge at JFK. She discusses optimistic booking trends for the holiday season and aims for an operating margin break-even by 2026. Geraghty highlights the challenge of attracting premium customers while retaining coach flyers, and notes the importance of loyalty strategies for leisure travelers. She also addresses the impact of a potential government shutdown on travel and emphasizes safety protocols in response to recent pilot incidents.
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