Jessica Gilmartin

Go-to-market leader with nearly 20 years of experience, serving as CRO and CMO at Calendly and holding leadership roles at Asana, Honor, Google, and Microsoft.

Best podcasts with Jessica Gilmartin

Ranked by the Snipd community

Mar 4, 2025 • 59min

GTM 136: How Asana & Calendly Scaled: PLG to SLG Playbooks That Work | Jessica Gilmartin

In a captivating discussion, Jessica Gilmartin, a seasoned go-to-market leader and former CRO/CMO at Calendly, shares her journey through tech giants like Asana, Google, and Microsoft. She dives into the challenges of transitioning from product-led to sales-led growth and emphasizes the need for clear ideal customer profiles. Jessica also highlights the importance of fostering a culture of experimentation, building trust within teams, and the strategic role of marketing in startup growth. Her insights on hiring and nurturing creativity are invaluable for aspiring leaders.