Rahul Vohra, Founder and CEO of Superhuman, shares groundbreaking insights on utilizing game design principles to supercharge productivity tools. He emphasizes the significance of intrinsic motivation and emotional engagement. Meanwhile, Jesse Venticique, Co-founder of Fitbod, discusses effective product hooks that drive user retention and engagement. The duo offers actionable tips for startups, revealing how playful design and clear user journeys enhance the overall experience, ultimately leading to higher conversion rates and customer loyalty.
