Jess Plewes

Director in WTW’s insurance consulting and technology practice in London, with a focus on health insurance. Formerly a senior growth lead at Bupa Australia and a consultant for health insurers.

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Jun 9, 2025 • 24min

Rapidly evolving landscape of health insurance

James Haybyrne and Jess Plewes from WTW delve into the rapidly changing health insurance landscape. They discuss the rise in medical costs and the shift towards proactive healthcare models. AI and data analytics are transforming product customization, making health insurance more personalized. The duo highlights the importance of engaging younger audiences and navigating the tension between public and private insurance. Their insights on digital health solutions and the ethics of using genetic data provide a fresh perspective on the future of health insurance.

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