Jeremy Vest

Jeremy Vest, a YouTube optimization expert from vidpow.com, dives into the nuances of video title modifications and their impacts on viewer engagement. Discover how even minor title changes can cause an alarming drop in views. Vest warns against deleting outdated content and advocates for unoptimizing gradually instead. He also discusses the disconnect brands face with audiences on YouTube, emphasizing the need for authenticity over excessive optimization. Finally, learn about how deep learning AI shapes YouTube's recommendation system for better discoverability.