Jen Ruelens

Broker-owner of OneFocus Property Management and creator of Hold It with PM Jen, with over 20 years of real estate experience focused on helping investors through property management, operations, and video-based education.

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Dec 1, 2025 • 49min

Episode 172: From 0 to 600 Doors: How Jen Ruelens Uses Video to Grow Her PM Business

Join Jen Ruelens, broker-owner of OneFocus Property Management and a seasoned pro with 20+ years in real estate, as she shares her journey of scaling her business to 600 doors. Jen reveals the power of video content in building trust and securing better leads. Discover her strategies for turning repetitive questions into engaging videos that save time and enhance client relations. Plus, learn why authenticity trumps fancy gear, and how to overcome the fear of being on camera to boost your property management success!

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