Jeffrey Hollender

Alan Newman and Jeffrey Hollender, co-founders of Seventh Generation, discuss their groundbreaking journey in eco-friendly products. They delve into their rocky partnership, sharing insights on the emotional fallout from their falling out. The duo recount their innovative marketing strategies and the challenges of building a sustainable brand. Humorous anecdotes from their path highlight the complexities of co-founder relationships and the obstacles they faced in the eco-business landscape. They also touch on personal growth and resilience in their entrepreneurial endeavors.