Jeff Galletly

In this discussion, Jeff Galletly, Chairman and CEO of Brooklyn Dumpling Shop, shares his fascinating journey from management consultant to leading a dumpling revolution. He dives into the challenges of brand awareness and consumer education in the food industry. Jeff also explores how unique marketing strategies and localized engagement play crucial roles in shifting perceptions about dumplings. Additionally, he reveals the importance of empathy and hands-on learning while navigating growth and supporting franchisees in a competitive marketplace.