Content management expert Jeff Eaton and Noz Urbina discuss challenges in migrating content, the importance of shared language, and how AI can enhance creativity and problem-solving. They delve into content management systems, AI designing content models, and the power of AI as a creative tool to generate novel ideas. The discussion offers valuable insights for content professionals and tech enthusiasts alike.

Jeff Eaton discusses the challenges in content production and management, emphasizing the importance of observability in assessing content quality. They explore key roles in content strategy, the role of storytelling, and the need for small pilot projects to build confidence before large-scale changes.