Expert storyteller Jeff Bartsch discusses the importance of storytelling in business success. Topics include engaging clients in the accounting industry, storytelling in client interactions, team communication, and marketing, incorporating personal stories to engage clients, and the power of repeating stories.

Jeff Bartsch discusses the power of changing our personal and professional stories to attract ideal clients. He emphasizes the importance of asking the right questions, transitioning from bookkeeper to financial guide, implementing profit-first strategies, and crafting meaningful messaging for financial professionals. Bartsch also highlights the benefits of adding advisory services to business operations and unlocking business value through coaching opportunities.