Jay Simons is a General Partner at BOND Capital and former President of Atlassian. Jay ran Atlassian between 2012-2020 taking them from pre-IPO to about $3B in revenue. Jay is known for being one of the earliest SaaS leaders to adopt and implement a product-led growth strategy.In this episode Jay shares his background, stories from the early days at Atlassian, building two products at once (Jira & Confluence), and his philosophy on management and leadership. Jay has since joined BOND Capital investing alongside Mary Meeker - he shares his investment strategy and what BOND looks for in the companies they invest in.(0:00) Intro(1:19) Welcome Jay Simons(10:15) BEA Acquired by Oracle(14:19) Joining Atlassian(16:58) What was the company growing at when you joined?(22:10) Divorcing the success from the tactics(34:48) Control your destiny of what the market is going to take(40:22) How do you orient your team?(46:42) Having two products early on(55:07) Seeding the community(1:07:29) Crucible moments at Atlassian (1:22:11) Path to advising (1:33:28) Soft diplomacy in decision making Mixed and edited: Justin HrabovskyProduced: Rashad AssirExecutive Producer: Josh MachizMusic: Griff Lawson 🎙 Listen to the showApple Podcasts: https://podcasts.apple.com/us/podcast/three-cartoon-avatars/id1606770839Spotify: https://open.spotify.com/show/5WqBqDb4br3LlyVrdqOYYb?si=3076e6c1b5c94d63&nd=1Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9zb0hJZkhWbg 🎥 Subscribe on YouTube: https://www.youtube.com/channel/UCugS0jD5IAdoqzjaNYzns7w?sub_confirmation=1 Follow on Socials📸 Instagram - https://www.instagram.com/theloganbartlettshow🐦 Twitter - https://twitter.com/loganbartshow🎬 Clips on TikTok - https://www.tiktok.com/@theloganbartlettshow About the ShowLogan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, and Netflix. In each episode, Logan goes behind the scenes with world-class entrepreneurs and investors. If you're interested in the real inside baseball of tech, entrepreneurship, and start-up investing, tune in every Friday for new episodes. Executive Producer: Rashad AssirProducer: Leah ClapperMixing and editing: Justin Hrabovsky Check out Unsupervised Learning, Redpoint's AI Podcast: https://www.youtube.com/@UCUl-s_Vp-Kkk_XVyDylNwLA 🎥 Subscribe on YouTube: https://www.youtube.com/channel/UCugS0jD5IAdoqzjaNYzns7w?sub_confirmation=1 Follow on Socials 📸 Instagram - https://www.instagram.com/theloganbartlettshow📱 X - https://twitter.com/loganbartshow🎬 Clips on TikTok - https://www.tiktok.com/@theloganbartlettshow About the ShowLogan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, and Netflix. In each episode of The Logan Bartlett Show, we sit down with the people behind today’s most important startups and extract the tactics, lessons, and frameworks they’ve learned the hard way. Conversations span hiring to GTM, product, growth, fundraising and everything in between - collectively forming the ultimate playbook to make you a better CEO, investor or board member.Tap follow and enable notifications to stay ahead of the game.

Jay Simons, former President of Atlassian, discusses how Atlassian scaled from start-up to a $50B market cap. They cover topics such as building a unique business model, deliberate growth strategy, building a valuable ecosystem, the power of pricing and packaging, and challenges of managing a multi-product company.

Jay Simons, General Partner at Bond Capital and former President of Atlassian, shares insights from his extensive career in tech and venture capital. He discusses how successful companies build economies around themselves and the key signs founders exhibit when they think this way. Jay emphasizes the power of partner and channel networks, explaining when to establish them and common pitfalls. He also reflects on his journey from pianist to venture capitalist, highlighting the human aspects of growth and leadership in business.