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Jason Woodruff

Founder of The Pour Over, a newsletter with 900,000+ subscribers and 7-figure revenue. Shares insights on building a mission-driven newsletter, focusing on content quality, subscriber engagement, and sponsor-driven growth.

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Dec 6, 2024 • 53min

How Jason Woodruff Grew The Pour Over To 900,000+ Newsletter Subscribers and 7-Figures In Revenue Without a Social Following

Jason Woodruff, founder of The Pour Over, discusses the journey to growing his newsletter to over 900,000 subscribers. He emphasizes the importance of high-quality content and reader engagement. Woodruff shares strategies for building advertiser relationships and the power of authentic ad copy. He reveals effective referral strategies, including using rewards like Chick-fil-A gift cards, to nurture a loyal audience. With a blend of patience and community focus, he highlights how these elements contribute to sustainable newsletter growth and monetization.