Jason Wolf

Jason Wolf, President of FullStory and former CRO at Ping Identity and SAP Ariba, shares his insights on fueling significant revenue growth by exploring new markets and aligning cross-functional teams. He discusses the value of customer-driven strategies over competitive pressure and how to effectively time product launches. Jason highlights the importance of tailored approaches for market entry, particularly in vibrant regions like Latin America. He also delves into the interplay between go-to-market strategies and product innovation, emphasizing adaptability and continuous learning for success.