Jason Goldberg

In this engaging discussion, Jason Goldberg, Chief Commerce Strategy Officer at Publicis, shares his insights on Amazon's struggle to penetrate the grocery market despite its e-commerce prowess. He emphasizes the formidable competition from established players like Walmart. The conversation also dives into the rise of social commerce, particularly on platforms like TikTok, and how they are revolutionizing consumer behavior and direct sales. Jason’s expert perspective covers the evolving retail landscape and hints at strategies for future success.

In this engaging discussion, Jason Goldberg, Chief Commerce Strategy Officer at Publicis and a retail expert, sheds light on the drastic changes in today's retail landscape. He addresses Kohl's alarming sales slump and its new CEO's strategy to pivot back to private labels. The impacts of shifting tariffs and plummeting consumer confidence are explored, alongside the insights on Ulta Beauty's modest growth and the struggles of 'Wobbly Unicorns' like Allbirds and Stitch Fix. Goldberg also emphasizes the need for agility amidst economic uncertainty.