Jason Fernandez

Jason Fernandez, founder of Best Hour of Their Day and expert in customer feedback, joins to reveal how understanding clients can transform gym businesses. He emphasizes the power of specific questions in surveys to gather valuable insights. Jason also introduces attribute mapping to align what customers value with your services. He shares strategies to prioritize offerings, cut low-value activities, and make informed decisions driven by data and conversation, rather than assumptions. Tune in for actionable tips to enhance your gym's success!