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Jason Adolf

Vice President - Global Public Sector Vertical at Appian, focusing on low-code solutions for government customers.

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Oct 17, 2024 • 29min

Specific Ways to Add Value Selling to Government Customers with Appian Federal Sales Leader Jason Adolf

In a lively discussion, Jason Adolf, Vice President at Appian, shares his expertise on engaging government customers. He urges sales professionals to break free from the COVID mindset and actively participate in events to foster relationships. Jason dives into the value of low-code solutions that simplify processes for government agencies. He emphasizes the importance of understanding budget dynamics and crafting tailored sales strategies. With a focus on trust and consultative selling, he explains how to adapt in a competitive federal marketplace.