
Jane Serra
Creator & Host, Women in B2B Marketing
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Jun 4, 2024 • 24min
How to become a thought leader
Ashley Faus, Gwen Lafage, Spud Rule, and Jane Serra discuss the future of content marketing and how to become a thought leader. They cover establishing credibility, the importance of profile, challenges in content categorization, selecting thought leaders within an organization, and refining personal branding for thought leadership.