James Zahn

James Zahn, Editor in Chief at The Toy Book, shares his expertise on the hottest holiday toys and how retailers are catering to budget-conscious shoppers. He discusses the rise of innovative toys and the challenges faced by tech-dependent products. The conversation also touches on the shift in consumer behavior during tough economic times, as well as strategies to enhance merchandising. Zahn's insights reveal how toymakers are navigating this evolving landscape to meet the demands of families.

Comedian Gianmarco Soresi, known for his special in Netflix's "Verified Stand-Up," joins toy industry expert James Zahn, Editor-in-chief of The Toy Book. They dive into the nostalgia-driven revival of iconic toy stores like Toys R Us and how childhood memories shape consumer behavior today. The duo weighs in on the recent cinematic journeys of toys like Barbie while pondering which toys might succeed or flop as movie stars. Their witty banter and personal anecdotes bring the evolving landscape of play to life, making it a delightful listen.

This week features James Zahn, Editor in Chief at The Toy Book, who shares his insights on the toy industry just in time for the holiday season. He highlights trending toys that blend traditional play with tech, and the rise of sustainable, screen-free options. James also discusses how media franchises are shifting toy sales, and offers tips for choosing thoughtful gifts for children. The lively conversation touches on nostalgic family games, making the holiday preparations sound even more fun!